Product Specifications

Construction

• Panel: 6-Panel
• Structure: Unstructured (Relaxed)
• Crown Height: Low Profile
• Hat Bill: Pre-Curved

Sizing

• Closure: Adjustable Cloth Hideaway Strapback
• Size: One size fits most

Material

• All Panels: 100% Cotton Twill - Chino
• Sweatband: Standard Cotton

Color

• 7 color variants: Red, Dark Maroon, Navy, Charcoal, Columbia Blue, Light Olive, Mustard

Special Features

• Pigment Dye Finish: surface-applied dye that deposits color unevenly on cotton fibers, producing a muted, naturally faded tone across each unit

Customization

The center front panel is the primary embroidery location for the 324, with the left and right front panels also available depending on your design layout. Upload your own logo, or select from the store's text and design options. A digital mockup is provided for approval before embroidery production begins. For orders requiring custom patches, pricing and minimum order details are available on request via the contact form.

Features and Benefits

The 324 is the pigment-dyed dad cap in the Richardson sports lifestyle range. The finishing process applied to the cotton chino twill is the defining feature, producing an appearance that signals premium quality and intentional design rather than standard branded headwear.

6-Panel Construction: The 324 uses six panels sewn together at the crown, producing a rounded dome shape that distributes the fabric evenly from front to back. This construction creates a symmetrical silhouette well-suited for front panel decoration without the center seam interruption found in 5-panel styles.

Unstructured: The chino twill front panels allow the crown to rest in a soft, relaxed shape that conforms to the wearer's head over time. This is the defining characteristic of the dad hat silhouette - a natural, low-effort look that differs from structured caps with a firm, defined front.

Low Profile: The 324 sits with a low crown height, keeping the overall silhouette flat and understated. This profile is a natural fit for buyers targeting casual lifestyle wear, where a minimal, unfussy look is preferred over a taller, more sport-oriented crown.

Pre-Curved Bill: The bill is pre-shaped with a gentle downward curve that requires no adjustment from the wearer. It frames the face cleanly and deflects sunlight, maintaining a consistent look whether the cap is new or broken in from extended wear.

Material: The 324 is constructed from 100% cotton chino twill, a tightly woven fabric that provides durability while remaining comfortable for all-day wear. The standard cotton sweatband at the interior band manages moisture and adds comfort against the forehead during extended use.

Color: The 324 uses a pigment dye process applied to the body, producing a solid, muted color across the entire cap. The garment wash applied after dyeing softens the fabric and creates a slightly faded, vintage tone in each colorway, giving the cap a surface character that solid-dyed cotton caps do not replicate.

Special Features: 

• The pigment dye and garment wash process is what distinguishes the 324 from caps. Rather than a uniform, flat color, the treatment produces subtle tonal variation across the surface - visible most clearly at the seams and crown - that creates a worn-in, naturally aged look. This finish is particularly valued in lifestyle merchandise where an artisanal or vintage aesthetic is part of the brand identity.
• The fabric strap adjusts to fit and tucks behind the inner sweatband when not extended, keeping the exterior back of the cap clean. This closure format is characteristic of the dad cap and casual lifestyle category and is a preferred alternative to plastic snapbacks for buyers who want a more refined, less sport-dominant look.

Best Use Cases

The 324 suits buyers building casual, lifestyle-focused merchandise programs where a vintage surface finish adds perceived value beyond a standard blank cap.

• Lifestyle and apparel brands targeting vintage aesthetics - The pigment dye and garment wash process produces a natural, faded look that complements brands positioned around heritage, outdoor recreation, or artisan themes.
• Craft beverage and food brands - Breweries, wineries, coffee roasters, and farm-to-table businesses regularly use garment-washed caps as branded merchandise because the aged finish aligns with their visual identity.
• Retail resale in boutique or specialty shops - The 324's cotton chino twill construction and vintage treatment make it a credible retail product, not just a promotional blank, which supports higher retail price points.
• Corporate lifestyle gifting - Companies looking to differentiate their branded merchandise from standard embroidered caps can use the 324 as a more premium-feeling option for employee gifts or client merchandise.
• Event merchandise for outdoor and cultural events - Music festivals, farmers markets, and cultural events attract audiences that respond to apparel with a worn-in, authentic aesthetic rather than a crisp, structured look.